THIS ARTISTIC LIGHT AND SOUND INSTALLATION
Using motion to represent the seven elements of art for Melbourne Central’s Lower Ground Art Pods.
Pushing artistic boundaries within the retail environments, these art installations were designed to enhance Melbourne Central’s shopping corridors. To reinvigorate the mirrored projection pods, we blended hyper-stylised content with original ambient soundtracks. The result was a visual feast exploring line, shape, form, texture, value, colour and space.
Using content and sound to give an existing installation a facelift.
+ a little IM magic
(THAT'S SHORTHAND FOR OUR INTERACTIVE MEDIA PLATFORM)
The new Art Pods set-up allowed local RMIT University students to display their own content by uploading directly onto the IM™ Platform, continuing its purpose as a canvas to display moving art within public spaces.