When QR codes first hit Australia, marketing and advertising worlds rejoiced. Here was a tiny barcode that customers would willingly scan to engage with their brands on a deeper, more consensual level. Hooray! No more www or forward slash nonsense! 3D brochures! AR pop-ups! Quick app links for all! FAD BECOMES A FIZZLE We had a right to be excited. Asian markets voraciously lapped up and rewarded campaigns, installations, products - practically anything - that utilised these
Gesture controlled gaming
GET MOVING. INCREASE TRAFFIC. STAND OUT. TOUCH-FREE.